MegaFon Proves No.1 Cashback Service
23 November 2018 (09:35)
UrBC, Yekaterinburg, November 23, 2018. MegaFon is now among Russia’s top five companies with the biggest cashback service turnover, the telecommunications provider’s press service reports.
MegaFon outstripped Booking.com, Citilink, AliExpress, and M.Video on the cashback market. The company’s data reveal that seven out of ten purchases within #Специи, the cashback service, get made by men. Mostly, customers shop for smartphones, other gadgets, household appliances, and electronic goods.
MegaFon also came up with a special offer for #Специи fans on Black Friday, when the cashback percentage rose to 30%.
#Специи can be used for shopping at hundreds of stores with an impressive amount in cashback. Thanks to these advantages, the service grew five times more popular by now compared with just a year earlier. The most typical customers fall in the 25-34 age group and use Xiaomi and Samsung smartphones to shop online (Apple users come third).
It is estimated that the peak shopping and bargain-hunting hours for MegaFon Ural customers are between 2 and 4 PM and between 8 and 11 PM.
MegaFon Ural’s cashback service enjoys the greatest demand in Sverdlovsk Region: every one in four purchases gets made here. Customers based in Yugra, Chelyabinsk Region, and Tyumen Region come next. A #Специи user spends RUR 15,000 per shopping session on average; the largest purchase amount so far came to RUR 265,000, the smallest to RUR 49.
MegaFon outstripped Booking.com, Citilink, AliExpress, and M.Video on the cashback market. The company’s data reveal that seven out of ten purchases within #Специи, the cashback service, get made by men. Mostly, customers shop for smartphones, other gadgets, household appliances, and electronic goods.
MegaFon also came up with a special offer for #Специи fans on Black Friday, when the cashback percentage rose to 30%.
#Специи can be used for shopping at hundreds of stores with an impressive amount in cashback. Thanks to these advantages, the service grew five times more popular by now compared with just a year earlier. The most typical customers fall in the 25-34 age group and use Xiaomi and Samsung smartphones to shop online (Apple users come third).
It is estimated that the peak shopping and bargain-hunting hours for MegaFon Ural customers are between 2 and 4 PM and between 8 and 11 PM.
MegaFon Ural’s cashback service enjoys the greatest demand in Sverdlovsk Region: every one in four purchases gets made here. Customers based in Yugra, Chelyabinsk Region, and Tyumen Region come next. A #Специи user spends RUR 15,000 per shopping session on average; the largest purchase amount so far came to RUR 265,000, the smallest to RUR 49.
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