October 6, 2014. More than 2,000 people from thirty different countries are going to take part in the European Hair Styling Championship in Yekaterinburg on November 16-17, 2014, Chairman of Yekaterinburg Council Consumer Services Committee Maxim Afanasiev said at a press conference.

He also said that hairdressers from countries located outside the European Continent – the U.S., China, and South Korea – would like to join the competition as well.

The event is going to be unique in that any Russian beauty sector enterprise can take part in it free of charge. The final round of the championship will be held at Yekaterinburg EXPO Exhibition Center.

‘It’s worth noting that that Urals’ capital is one of Russia’s leading locations for the beauty industry development. Members of Yekaterinburg team have won prizes in national championships more than once. There are currently over a thousand beauty sector companies operating in Yekaterinburg, and some 50 to 70 new businesses get launched every year,’ the city council’s press service says.