MegaFon starts working with Leo Burnett Moscow
9 September 2013 (09:57)
September 9, 2013. MegaFon announces the start of doing business with the creative agency Leo Burnett Moscow.
The mobile carrier’s press service reports that under the terms of the contract, Leo Burnett Moscow is to develop creative components for the company’s PR on the mass market. The first project is a new advertizing campaign with endorsement by Ivan Urgant; the campaign is centered around MegaFon’s extra-speedy mobile Internet connection.
The telecommunications provider’s Strategic Marketing Director Anastassia Orkina says MegaFon is a daring and ambitious brand.
‘We have plenty of interesting communication tasks and feel happy about the opportunity to rely on Leo Burnett’s international expertise and the great creative potential. We expect our joint work to make MegaFon’s PR statements even more visible and efficient,’ she says.
‘We feel inspired by the cooperation ahead of us. MegaFon is a strong and innovational brand. Our agency will make every effort to create bright, multi-channeled campaigns, including digital and retail solutions, that will actually be visible and efficient,’ says Leo Burnett Moscow Managing Director Tatiana Maslova.
The mobile carrier’s press service reports that under the terms of the contract, Leo Burnett Moscow is to develop creative components for the company’s PR on the mass market. The first project is a new advertizing campaign with endorsement by Ivan Urgant; the campaign is centered around MegaFon’s extra-speedy mobile Internet connection.
The telecommunications provider’s Strategic Marketing Director Anastassia Orkina says MegaFon is a daring and ambitious brand.
‘We have plenty of interesting communication tasks and feel happy about the opportunity to rely on Leo Burnett’s international expertise and the great creative potential. We expect our joint work to make MegaFon’s PR statements even more visible and efficient,’ she says.
‘We feel inspired by the cooperation ahead of us. MegaFon is a strong and innovational brand. Our agency will make every effort to create bright, multi-channeled campaigns, including digital and retail solutions, that will actually be visible and efficient,’ says Leo Burnett Moscow Managing Director Tatiana Maslova.
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