UrBC, Yekaterinburg, July 15, 2015. Bank Koltso Urala awarded twenty lottery winners from Sredneuralsk, Verkhnyaya Pyshma, Yekaterinburg, Gai, Uchaly, Shadrinsk, Kemerovo, and other cities, the bank’s press service reports.

The Money for Purchase Back Lottery was launched by the bank in June and involved the cardholders who used their cards to pay for their shopping. For the rest of this year, twenty winners chosen at random every month will get 2,000 RUR into their bank account, and a finalist will be selected in November who will get the entire amount spent on purchases that were paid for by their bank card back (up to 90,000 RUR).

All of Bank Koltso Urala’s card holders who make at least 11 purchasing transactions within a month join the monthly and the final prize-drawing automatically.

‘Sadly, only 15% of transactions made in Russia are actually cashless ones; despite the booming development of POS terminals, people living outside big cities still prefer to pay in cash,’ says Ekaterina Taskayeva of the bank’s Card Department.

Taskayeva says Money for Purchase Back is the bank’s attempt to help customers turn paying by credit/debit card into a habit.