18 February 201609:23
Sverdlovsk Region customers buy more smaller loaves
UrBC, Yekaterinburg, February 18, 2016. Sverdlovsk Region-based customers tend to buy increasingly more cut loaves and small loaves of bread (250 to 300 grams), Kommersant refers to Uralsky Khleb Corporation’s Director-General Denis Malyshev as stating. ‘Bread consumption is an economic indicator directly related to the level of well-being,’ Malyshev said. He explained a decrease in sales pointed to improving living standards and an increase in sales pointed to shrinking incomes. ‘Bread sales have been going down by 1.5% to 2% in the last five years, yet there is a small trend towards