URSA Bank’s ad legitimized

1 August 2008 (07:58)

The Seventh Court of Appeals looked into the appeal placed by URSA Bank and satisfied the company’s claim on July 28, 2008. Thus the court’s ruling did not support Novosibirsk Region Court of Arbitration’s decision made on May 29, 2008 and Novosibirsk Region’s division of Federal Antimonopoly Service’s provision made on March 31, 2008. The provision had to do with the administrative prosecution of URSA Bank for violating the advertising legislation.

The Court of Appeals saw no violations of the existing legislation in the bank’s ads known as Numbers That Make You Happy and Visa Credit Card.

Novosibirsk Region’s division of Federal Antimonopoly Service earlier claimed the bank’s ad devoted to a loan with the maximum loan sum of 1,500,000 RUR and the minimum interest rate of 12% that only took sixty minutes to process appeared to violate the federal law on advertising since it did not provide information on all the terms of the loan that determine its actual cost.

The same claims were related to the Visa Credit Card loan ad: the advertisement was believed to miss the data on the commission for conversion of money into cash, the loan sum, and the loan period.


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