UrBC, Yekaterinburg, April 5, 2017. SKB-Bank’s Elite-Bank branch in Yekaterinburg was founded ten years ago this month, the bank’s press service reports.

‘Elite-Bank is SKB-Bank’s branch set up for providing personal services to VIP customers. This was an entirely new level of banking service at the time, something that set a European-standard benchmark for premium banking services in the Urals. Ten years ago, Elite-Bank was the only private banking outlet in Yekaterinburg,’ the press service says.

More than a thousand customers now bank with Elite-Bank; Yekaterinburg and Sverdlovsk Region’s most successful people trust the brand with their finances. Deposits opened at the bank by Elite-Bank customers amount to 10% of SKB-Bank’s entire deposit book.

‘Elite-Bank offers its customers exclusive treatment, personal banking service, total confidentiality, and special terms and conditions on a number of products and services. There is a personal manager to serve every customer, as well as a parking slot right in the heart of Yekaterinburg and a cup of their favorite coffee,’ the press service says.