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MegaFon Sponsors Film Showing for Visually Impaired Children


1.12.2016. : public
UrBC, Yekaterinburg, December 1, 2016. The telecommunications provider MegaFon presented the visually impaired children in Yekaterinburg and Chelyabinsk with a collection of CDs with sign language interpretation and audio description options, the company press service reports.

Free showing of childrens movies with subtitles and audio description components also took place in twenty-nine Russian movie theaters on November 29, 2016. In Yekaterinburg, the event was supported by Verba Fund, co-chaired by a member of Uralskiye Pelmeni team Andrei Rozhkov. In Chelyabinsk, the showing was organized at the library for the visually impaired for the children from Kindergarten 138 that caters to children with special needs. Over two hundred kids took part in the event.

Providing enough movies with the audio description option for the visually impaired is a problem for the entire country. We are very happy to see our library get so many new items today. These movies will now be available for those based in Chelyabinsk as well as other cities in the area such as Magnitogorsk, Miass, and Zlatoust, so all the visually impaired people in the Southern Urals will soon be able to enjoy the latest Russian releases, says Director of Chelyabinsk Region Special Library for the Visually Impaired & Blind Marina Kochugina.

MegaFon Ural PR Director Lyudmila Stolyarova says the company has been supporting the project since 2014.