UBRD’s Site Among Russia’s Top 20 Most Frequently Visited Bank Websites

UrBC, Yekaterinburg, November 14, 2019. The Ural Bank for Reconstruction & Development’s official website proved one of the most frequently visited sites run by Russian banks in the third quarter of 2019.

Based on bancrf.ru’s popularity rating, the UBRD’s website came thirteenth in the ranking, which is three positions higher than one ranking earlier. According to the rating, 1.43m people visited the website in the given period, with 97.83% of visitors based in Russia.

According to bancrf.ru, the visitor data got collected from external services, so the number of clicks on the website link is an approximation.

‘What we checked for was the popularity of the bank’s official website. The analysis involved the country’s Top 100 banks with the largest own asset worth. The ranking was based on the approximate Russian Federation-based visitor statistics,’ the web portal says.

Now Expert Analytical Center announced in March 2019 the URBD’s website was the Urals and Western Siberia’s No.1 bank. The assessment was based on some thirty criteria that would be important to a regular user. The updated website scored the highest for its clever interface and visual appeal. The content itself was also rated higher than that of other websites in the rating.


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