UBRD: Customers Save for Long-Term Goals

UrBC, Yekaterinburg, July 26, 2017. The Ural Bank for Reconstruction & Development’s customers prefer to save for long-term goals; the bank came up with the top ten titles their online banking customers use for their deposits, their press service reports.

According to the UBRD’s Online Sales Director Denis Tur, you can give a personalized title to your deposit using a mobile banking app, which makes managing personal finances easier.

‘There are many ways to make savings, but the general rule of thumb is that you need a specific goal. This gives you the motivation to save up rather than just set some money aside every month. According to our data, every online banking customer has three to four deposits at our bank on average, so personalized titles help keep track of everything,’ Tur says.

Among the top ten titles/goals are, for example, a car, an apartment, remodeling, wedding, vacation, healthcare, a smartphone, furniture, and a bike.


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